Trade Spend Monitoring Connected to Compliance
Stop managing deductions in spreadsheets. Reglyr's trade spend monitoring tracks spend drift and promotional impact per deal and SKU alongside product compliance readiness, giving CPG brands real-time visibility across markets and channels.
Trade Spend Data Is Siloed from the Decisions That Depend on It
Finance teams track deductions in Vividly or TrewUp. Regulatory teams track compliance in spreadsheets. Neither system talks to the other — so a brand can be burning promotional budget on a SKU that isn't cleared for its target market, and nobody flags it. Reglyr connects trade spend and margin monitoring directly to product compliance status, so actuals-versus-plan divergence and compliance readiness are visible in one place, per SKU, per deal.
Deduction Tracking
Track Deductions Across SKUs and Channels
Reglyr consolidates deduction data across SKUs, markets, and channels into a single view. Instead of reconciling manually across retailer portals and spreadsheets, finance teams see every deduction mapped to the deal and SKU it belongs to.
- Deductions mapped per SKU
- Multi-market and channel visibility
- Replaces manual reconciliation
Spend Drift Detection
Catch Actuals Diverging from Plan
When actual trade spend diverges from planned spend, Reglyr detects the drift immediately. Rather than discovering budget overruns at month-end close, brand and finance teams are alerted at the deal and SKU level as divergence occurs.
- Planned vs. actual spend comparison
- SKU-level drift alerts
- Catches overruns before month-end
Compliance Connection
Margin Data Meets Product Readiness
Reglyr surfaces compliance status alongside margin data for every SKU. A product flagged as FIX or REVIEW in a target market is visible in the same interface as its trade spend, preventing promotional spend from flowing to products that are not yet market-ready.
- GO/FIX/REVIEW status per SKU
- Spend linked to readiness status
- Prevents spend on uncleared SKUs
Promotional Analysis
Measure Promotional Impact Per Deal
Reglyr tracks how each promotional deal affects margin at the SKU level, connecting spend inputs to margin outcomes. Teams managing 10 to 200-plus SKUs across multiple markets can assess whether promotional investment is delivering against plan without rebuilding reports in spreadsheets.
- Margin impact per promotion
- Deal-level performance tracking
- No spreadsheet rebuilding required
Portfolio Visibility
Real-Time Spend Visibility Across Portfolio
Rather than waiting for aggregated reports from siloed tools, Reglyr provides a real-time view of trade spend across the full SKU portfolio. Finance and regulatory teams work from the same data, eliminating the version-control problems that come with disconnected spreadsheets and point solutions.
- Real-time portfolio-wide view
- Shared data across finance and regulatory
- Eliminates disconnected point solutions
See Trade Spend Monitoring in Action
Watch how Reglyr connects deduction tracking and spend drift detection to SKU compliance status in a single view.
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